Recommendations

“As a leader, I take pride in pushing those I work with to stretch outside of what society has told them they are capable of. When I met Cierra, I understood she was a strategist, but I also knew she had the ability to be a fantastic writer if given the space to do so.

She delivered and some! Our time on a Nike Basketball project solidified my experience with her. More than a strategic problem solver, she’s a phenomenal storyteller. She’s keenly aware of culture, inclusive of all the nuances. This allows her to create work that establishes an emotional connection and resonates with the desired audience. Her ability to craft relevant strategies that ultimately becomes riveting creative, is a joy to be a part of. I look forward to when her and I work together again.”

“Cierra is a student of the people, and to have that level of curiosity and inherent understanding of what makes good strategy is exactly why she’s a rising star.

She understands that people don’t invite brands into their houses, they invite people; that lens frames how she produces insights, and that kind of thinking makes her an asset on any team.

She has a point of view, is a dope person in real life, but more importantly, is a sponge that’s eager to learn and grow. In short, she’s a keeper. I really miss working with her and the intelligence, humility and positive attitude she brings into every situation.”

“Working with Cierra has been one of the most enjoyable parts of my career. She brings an honest truth to strategy that is refreshing and unique.

Her understanding of cultural issues has been a tremendous value to the work that we have done together and fundamental in our creative successes. Her passion is immeasurable, her smile is infectious and her hunger to dig deep is undeniable. She is one of a kind and I feel beyond lucky to have her on my team.”

“Cierra has the drive and ambition of ten strategists. And the passion of a hundred. She works hard, she’s insightful, and maybe most importantly she’s collaborative, working closely with creative teams to make great things happen.”